

Executive Vice-President &
Chief Sport Officer at ‘WinSport’
based in Calgary, Alberta
Dr. Stephen Norris is the Executive Vice-President & Chief Sport Officer at ‘WinSport’ based in Calgary, Alberta, and is charged with bringing together world-leading performance & development programming and the incredible facilities afforded by Canada Olympic Park, the Canmore Nordic Centre, and the Olympic Speed Skating Oval to create the benchmark ‘Winter Sport Institute’ for Canada. Previously, Stephen was the Director of Sport Physiology & Strategic Planning at the Canadian Sport Centre Calgary where he was focused on Canada’s Winter Olympic teams for the last three Olympic cycles (Salt Lake City 2002, Torino 2006, & Vancouver 2010). His main role was to work with national team officials and coaches to devise and enact programs that increased the likelihood of success at international level competition within the multi-disciplinary team headed by Dr. David Smith.
In addition, Stephen played a key role as a primary consultant to the ‘Own The Podium’ program high performance/technical group, which was the agency (led by Dr. Roger Jackson) tasked to spearhead Canada’s Winter Olympic Sport performances in the 5 years prior to the Vancouver 2010 Olympic Games. Stephen has been a core contributor to the ‘Canadian Sport for Life’ program concerning athlete/participant development over the past decade, a topic that he is fiercely passionate about and views this federally-funded initiative (Sport Canada) as being one of the most exciting movements he has ever been associated with due to its potential to have widespread positive benefits for Canadian society.
Increasingly sought after as pivotal speaker and presenter internationally, Stephen focuses upon the understanding and creation of sustainable systems and cultures aimed at performance and excellence. This is an area of attention for both sport and business endeavours and Stephen acts to help organizations move from early inspiration to continual implementation of specific processes, behaviours, and habits.
On a personal level, Stephen has extensive personal and professional experience of harsh environmental situations and extreme human performances under highly stressful conditions. He is an avid board sailor, snowboarder, mountain biker and paraglider pilot; attempts to participate in squash, tennis and golf, and is currently pursuing kitesurfing and wakesurfing (surfing behind a slow moving boat!), when time, weather, and water temperature permit!